In this post, we will teach you how to become an Instagram influencer.
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You probably might have heard the famous term Instagram influencer as it is becoming more and more relevant these days. Simply what they do to make their living is to leverage their followers for money.
Who pays them though? Does Instagram pay them?
Big companies that want brand awareness, traffic, and higher sales, turn to influencers that are in a particular niche or relative to the one they themselves are in.
How to Build a Career as an Instagram Influencer
It’s all about growing a loyal and engaging fanbase.
Generally, the more followers you have the better but sometimes engaging followers are more important for big companies.
Treat Instagram seriously. Post consistently and always be intimate with your followers. Treat them as your friends and you’ll grow organically.
After a certain point of having adequate followers either you can request to partner with companies or they will reach you if you can somehow impress them.
Sometimes companies will send goods to you or just write checks according to the work you do together.
All you need to is find something you can create IG content about and focus on that.
How Much Do Instagram Influencers Make?
According to Instagram influencer Matt Crump’s Instagram story, general pricing for all influencers look something like this:
- 5-10k = $100 – $500
- 10-25k = $500 – $800
- 25-50k = $800 – $1500
- 50-100k = $1500 – $2000
- 100-250k = $2000 – $6000
- 250k-1m = $6000 – $10000
- 1m+ = $10000+
As you consider these numbers, you would not expect a micro-influencer with 50k followers to pay his or her rent with ad money.
However, many micro-influencers quit their day jobs when they hit the 100k cap to focus on creating more content. That is why we call influencers under 100k followers as micro-influencers.
Smaller Accounts Aren’t Necessarily Less Valuable
People tend to trust micro-influencers more than controversial names like Kim Kardashian, Selena Gomez, my beloved Kylie Jenner, etc.
Something about them makes them come off as trustworthy persons. People’s thoughts about why this happens might be because of similar and aspiring lifestyles.
Because people see micro-influencers as ‘someone from within’, they incline to perceive them as a friend and they engage with those micro-influencers more.
You should know by now, to become an Instagram influencer you can’t slack. Hence, don’t be lazy and get the work done!